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Newsweek: Electroluminescent Paint, Headlight Speakers May Be the Future of Cars

Newsweek covered how Mercedes-Benz AG’s CONCEPT AMG GT XX brings a host of technological innovations to life. We are proud to have supported the LABFIBER Biotech Leather Alternative found on the electric vehicle’s seat pads with our INNOVERA™ material.

The INNOVERA™-based leather alternative consists of recycled AMG GT3 racing car tires that were used in tough competition, plant-based proteins and biopolymers. It’s made using a chemical recycling process that combines old tires with biomethane to make pyrolysis oil. The oil is then processed into plastic fibers that are added to plant-based proteins and biopolymers to create the semi-finished product.

Read more about INNOVERA™’s role in the CONCEPT AMG GT XX here.